Part of planning this tour and writing the business plan is getting sponsors. Who will I be reaching (my captive audience with 100% permission marketing guaranteed) and who wants to go through me to get to them? I'll be talking to such a wide variety of small business owners, from farmers to beauticians, retail outlets, craftsmen, mechanics and accountants. My sponsorship list is huge really. But I wonder, do corporations realize the potential in this venture? I'll be teaching basic web skills and providing a "take away" book with information they'll hold onto for years - and in that book? Ads - not the usual ads, not the sponsored by ads that people overlook, but the STORY behind the company who sponsored the ad. How that company came to be....How that company started, maybe a word from the founder....I think it's a great idea. Now - to find the sponsors.
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