ChangeThis: Business Improvisation
ChangeThis was built in the summer of 2004 by Amit Gupta, Catherine Hickey, Noah Weiss, Phoebe Espiritu and Michelle Sriwongtong. You can read their bios in this blog entry. The original idea behind ChangeThis came from Seth Godin. You can read about him on his website.
In the summer of 2005, ChangeThis was turned over to 800-CEO-READ. In addition to selling business books, they keep ChangeThis up and running with their love and tender care.
I’ve been enjoying Manifestos on ChangeThis for
several years, its been a great source of leading edge business
thinking that I’ve found useful in my workshops and writing. Some of
the more memorable Manifestos include The Bootstrapper’s Bible and Pushing Past the Dip: How to Become the Best in the World by Seth Godin, This I Believe! - Tom’s 60 TIBs by Tom Peters, The Long Tail by Chris Anderson and my all time favorite The Talent Myth by Malcolm Gladwell.
Yesterday my Manifesto Business Improvisation: The Diving Catch of the Corporate World
was published on ChangeThis. Its not in the same league as the authors
I mentioned above but I am proud that the editors and readers felt it
is worthy of publishing. Take a minute to give it a read, pass it along
and please let me know what you think.
