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 <title>Big Ideas</title>
 <link>http://www.fastcompany.com/bigideas</link>
 <description>Todays Big Idea</description>
 <language>en</language>
<item>
 <title>This is Eric&#039;s List of Awesome Nodes</title>
 <link>http://www.fastcompany.com/bigideatesttesttest</link>
 <description>&lt;p&gt;This is a list of awesome shizzle.&lt;/p&gt;
</description>
 <category domain="http://www.fastcompany.com/tag/magazine-0">Magazine</category>
 <pubDate>Mon, 16 Nov 2009 15:39:10 -0500</pubDate>
 <dc:creator>Rob Loach</dc:creator>
 <guid isPermaLink="false">1457635 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>A government lifeline for Detroit punishes foreign car makers and their American employees for making better business decisions.</title>
 <link>http://www.fastcompany.com/big-idea/government-lifeline-detroit-punishes-foreign-car-makers-and-their-american-employees-making</link>
 <description>&lt;p&gt;Detroit&#039;s Big Three made its case for a taxpayer rescue yesterday. Ford asked  the government to throw it a $9 billion lifeline, one that it does not expect to  use but needs as a safety net. GM has asked for a total of 18 billion, while  Chrysler is reportedly asking for $7 billion.&lt;/p&gt;
&lt;p&gt;But some, like &lt;a href=&quot;http://online.wsj.com/article/SB122809320261867867.html&quot;&gt;&lt;span&gt;this  opinion piece in the Wall Street Journal&lt;/span&gt;&lt;/a&gt;, argue that a bailout for Detroit could be unfair for foreign car  makers.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/government-lifeline-detroit-punishes-foreign-car-makers-and-their-american-employees-making&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/business">business</category>
 <category domain="http://www.fastcompany.com/tag/government">government</category>
 <category domain="http://www.fastcompany.com/tag/benefits">benefits</category>
 <category domain="http://www.fastcompany.com/tag/detroit">detroit</category>
 <category domain="http://www.fastcompany.com/tag/auto-industry">Auto Industry</category>
 <category domain="http://www.fastcompany.com/tag/employees">employees</category>
 <category domain="http://www.fastcompany.com/tag/bailout">bailout</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Wed, 03 Dec 2008 12:12:27 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1102968 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Online video is not cannibalizing TV.</title>
 <link>http://www.fastcompany.com/big-idea/online-video-not-cannibalizing-tv</link>
 <description>&lt;p&gt;&lt;span&gt;&lt;span&gt;A few weeks ago, &lt;a href=&quot;https://mail.mvpub.com/exchweb/bin/redir.asp?URL=http://www.mediapost.com/publications/index.cfm?fa=Articles.showArticleHomePage%26art_aid=94989&quot;&gt;&lt;span&gt;IBM released a report&lt;/span&gt;&lt;/a&gt; showing 36% of people watched significantly less TV as a result of their online video viewing. Their study was based on 2,800 people polled across six countries.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/online-video-not-cannibalizing-tv&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/hulu">hulu</category>
 <category domain="http://www.fastcompany.com/tag/competition">competition</category>
 <category domain="http://www.fastcompany.com/tag/online-video">online video</category>
 <category domain="http://www.fastcompany.com/tag/tv">tv</category>
 <category domain="http://www.fastcompany.com/tag/nielson">nielson</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/technology-1">Technology</category>
 <pubDate>Mon, 01 Dec 2008 11:09:20 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1099992 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The Internet has created the greatest generation gap since rock and roll.</title>
 <link>http://www.fastcompany.com/big-idea/internet-has-created-greatest-generation-gap-rock-and-roll</link>
 <description>&lt;p&gt;Online security guru Bruce Schneier thinks that the Internet is the biggest contributor to the cultural divide between old and young since the 1950s:&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/internet-has-created-greatest-generation-gap-rock-and-roll&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/internet">Internet</category>
 <category domain="http://www.fastcompany.com/tag/youth">youth</category>
 <category domain="http://www.fastcompany.com/tag/rock-and-roll">rock and roll</category>
 <category domain="http://www.fastcompany.com/tag/society">society</category>
 <category domain="http://www.fastcompany.com/tag/age">Age</category>
 <category domain="http://www.fastcompany.com/tag/generation-gap">Generation Gap</category>
 <category domain="http://www.fastcompany.com/tag/culture-war">culture war</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <category domain="http://www.fastcompany.com/tag/worklife-2">Work/Life</category>
 <pubDate>Wed, 26 Nov 2008 10:26:24 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1095484 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Twitter was wise to reject Facebook’s $500 million all-stock acquisition offer.</title>
 <link>http://www.fastcompany.com/big-idea/twitter-was-wise-reject-facebook-s-500-million-all-stock-acquisition-offer</link>
 <description>&lt;p&gt;&lt;a href=&quot;http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/&quot;&gt;&lt;span&gt;According to Kara Swisher&lt;/span&gt;&lt;/a&gt;,&lt;a title=&quot;http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/)&quot; href=&quot;http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/)&quot;&gt;&lt;/a&gt; about three weeks ago Twitter rejected a deal in which Facebook offered &lt;span&gt;to acquire it for $500 million of its stock, which also included a  cash compo&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/twitter-was-wise-reject-facebook-s-500-million-all-stock-acquisition-offer&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/offer">offer</category>
 <category domain="http://www.fastcompany.com/tag/facebook">facebook</category>
 <category domain="http://www.fastcompany.com/tag/buyout">Buyout</category>
 <category domain="http://www.fastcompany.com/tag/economy">economy</category>
 <category domain="http://www.fastcompany.com/tag/web-20">web 2.0</category>
 <category domain="http://www.fastcompany.com/tag/twitter">twitter</category>
 <category domain="http://www.fastcompany.com/tag/takeover">takeover</category>
 <category domain="http://www.fastcompany.com/tag/stock">stock</category>
 <category domain="http://www.fastcompany.com/tag/reject">reject</category>
 <category domain="http://www.fastcompany.com/tag/technology-1">Technology</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Tue, 25 Nov 2008 10:46:12 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1094170 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>All tech companies should design their new products for early adopters.</title>
 <link>http://www.fastcompany.com/big-idea/all-tech-companies-should-design-their-new-products-early-adopters</link>
 <description>&lt;p&gt;&lt;span&gt;&lt;span&gt;There’s an increasingly popular sentiment that &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span&gt;&lt;span&gt;&lt;span&gt;early adopters are overrated and the companies that woo them are wasting their time. But some, like Robert Scoble, believe that early adopters are invaluable for a company: “This idea that the tech industry should focus on the larger group of ‘nonpassionates’ to the exclusion of passionates is ridiculous. Passionates are a new product&#039;s best friends.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/all-tech-companies-should-design-their-new-products-early-adopters&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/design">Design</category>
 <category domain="http://www.fastcompany.com/tag/early-adopters">early adopters</category>
 <category domain="http://www.fastcompany.com/tag/tech">tech</category>
 <category domain="http://www.fastcompany.com/tag/market">market</category>
 <category domain="http://www.fastcompany.com/tag/companies">Companies</category>
 <category domain="http://www.fastcompany.com/tag/user">user</category>
 <category domain="http://www.fastcompany.com/tag/technology-1">Technology</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Mon, 24 Nov 2008 11:33:59 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1092347 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The music industry should embrace unauthorized file sharing as a form of free marketing</title>
 <link>http://www.fastcompany.com/big-idea/music-industry-should-embrace-unauthorized-file-sharing-form-free-marketing</link>
 <description>&lt;p&gt;&lt;span&gt;&lt;span&gt;The music industry loses billions of dollars each year because of unauthorized downloads and file sharing. In 2007, the value of unlicensed music trafficked on P2P networks was pegged at $69 billion. Many industry insiders see this as having a massively negative impact on the music industry. &lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/music-industry-should-embrace-unauthorized-file-sharing-form-free-marketing&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/marketing">Marketing</category>
 <category domain="http://www.fastcompany.com/tag/piracy">piracy</category>
 <category domain="http://www.fastcompany.com/tag/music">Music</category>
 <category domain="http://www.fastcompany.com/tag/strategy">strategy</category>
 <category domain="http://www.fastcompany.com/tag/internet">Internet</category>
 <category domain="http://www.fastcompany.com/tag/file-sharing">file sharing</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Fri, 21 Nov 2008 10:25:38 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1089587 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Emerging nations like China, Brazil and India - and not the US or Europe - will have to lead the world out of the economic slump</title>
 <link>http://www.fastcompany.com/big-idea/emerging-nations-china-brazil-and-india-and-not-us-or-europe-will-have-lead-world-out-econo</link>
 <description>&lt;p&gt;According to business executives, government officials, and economic experts who  congregated earlier this week at the Global China Business Meeting to discuss  China’s role in the global economy, it will take China and other emerging  nations to lead the world out of what will probably be a long and intense  recession. &quot;The emerging countries are the solution to the overall global  slump,” said Josep Piqué, chairman of Barcelona based budget airline,  Vueling.&lt;/p&gt;
&lt;p&gt;China, Brazil, India and other large emerging nations represent  about 30 percent of global G.D.P. &lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/emerging-nations-china-brazil-and-india-and-not-us-or-europe-will-have-lead-world-out-econo&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/emerging">emerging</category>
 <category domain="http://www.fastcompany.com/tag/recession">recession</category>
 <category domain="http://www.fastcompany.com/tag/india">India</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/china">China</category>
 <category domain="http://www.fastcompany.com/tag/brazil">Brazil</category>
 <category domain="http://www.fastcompany.com/tag/economy">economy</category>
 <category domain="http://www.fastcompany.com/tag/united-states">united states</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Thu, 20 Nov 2008 10:48:03 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1088600 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Microsoft will buy Yahoo within six months.</title>
 <link>http://www.fastcompany.com/big-idea/microsoft-will-buy-yahoo-within-six-months</link>
 <description>&lt;p&gt;On Monday, Jerry Yang resigned from his post as Yahoo&#039;s CEO. In late January,  Yahoo rejected Microsoft&#039;s $31 a share offer, and the company has been in a  slump ever since. Yahoo&#039;s stock is down 62% in the past six  months.&lt;/p&gt;
&lt;p&gt;Yang&#039;s departure has rekindled speculations that Microsoft will  make a fresh bid for Yahoo.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/big-idea/microsoft-will-buy-yahoo-within-six-months&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/jerry-yang">Jerry Yang</category>
 <category domain="http://www.fastcompany.com/tag/yahoo">Yahoo</category>
 <category domain="http://www.fastcompany.com/tag/microsoft">microsoft</category>
 <category domain="http://www.fastcompany.com/tag/recession">recession</category>
 <category domain="http://www.fastcompany.com/tag/takeover">takeover</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Wed, 19 Nov 2008 11:00:44 -0500</pubDate>
 <dc:creator>Fast Company staff</dc:creator>
 <guid isPermaLink="false">1087304 at http://www.fastcompany.com</guid>
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