The numbers will continue to rise as summer arrives and naïve parents buy the M-rated game (similar to an R rating for films) for their kids to keep them busy while on summer vacation. And as far as the Grand Theft Auto franchise, don’t expect many changes in the future. Do expect other gaming companies to adopt some ideas and concepts from the game for their titles.
“Rockstar has found a great formula. I'd be surprised if they changed things too much in the future,” Hayes says. “The next version will have a more immersive world with a greater attention to detail. The core gameplay mechanics won't change and that's a good thing.”