| myspace.com | ||
|---|---|---|
| Tagline | "A social utility that connects you with the people around you" | "A place for friends" |
| Launch Date | February 2004 | January 2004 |
| Early Adopters | Harvard students | Employees of eUniverse (later Intermix Media) |
| Owners | CEO Mark Zuckerberg, Microsoft, VC firms including Accel Partners and Greylock Partners | News Corp., which bought Intermix Media in 2005 |
| Original Legal Problems | Sued by founders of ConnectU, who claimed that Zuckerberg stole their idea. The suit was settled in February. | Founder Brad Greenspan claimed in a lawsuit that News Corp. paid too little for MySpace. The suit was dismissed. |
| Worldwide Visitors (May 2008) | 123.9 million, up 162% from May 2007 | 114.6 million, up 5% from May 2007 |
| U.S. Visitors (May 2008) | 35.6 million, up 34% from May 2007 | 73.7 million, up 7% from May 2007 |
| Legendary Time Wasters | Scrabulous | Music and blogs |
| Famous Features | Poking | Your friend Tom |
| Site-Made Celebrities | Mark Zuckerberg | Tila Tequila |
| Big-Name Users | Lily Allen, Al Franken, and Lindsay Lohan have personal pages. | Lily Allen, Jessica Biel, Paris Hilton, and Jenna Fischer blog. |
| Trash Talk | Mark Zuckerberg on MySpace: "We don't view ourselves as a traditional media property or media portal, which I think is how MySpace would define themselves." | Rupert Murdoch on Facebook: "They've not monetized as well as us... . They've done a great job at being the flavor of the month." |
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