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Making It

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Win or lose, every business war story results in useful lessons learned. Entrepreneurs share practical takeaways from their own journeys to success.

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This series explores the role of data in everything from generating insights and conceiving new ways to connect with an audience, to measuring results.

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Fast Company

Inside the Bun: The Business of Selling Hot Dogs

By: Kevin Ohannessian

Americans will eat about 2.3 billion hot dogs -- eight per person -- during National Hot Dog Month. National Hot Dog Day is July 18th, but the 4th is the biggest dog day.

A version of this article appeared in the July/August 2008 issue of Fast Company magazine.