Interesting article in Wednesday's New York Times about Facebook making it easier to leave its service entirely. Facebook's meteoric rise has been marked by a handful of high-profile speed bumps, where its users revolted in response to some new feature perceived to be intrusive, or in this case, the privacy-related snafu that stemmed from making it nigh impossible to remove all of your digital detritus from the social network. As my colleague Scoble pointed out a couple of weeks ago, CEO Mark Zuckerberg knew it was a mistake and was working on it. He also admitted that he needs to communicate with the community more and not just in response to a mistake.
So is Facebook a good example of a company that creates the features its customers want? Or is it better at fixing features that its customers don't want? Is that good enough when it comes to co-creation?