Get the Goal

Have you ever wanted something so bad that you try to find any way to get it? Yesterday in the mail I got a rare book I ordered from the web, the author's preferred edition of Neil Gaiman's 'American Gods.' It was the $50 paperback, a good alternative to the amazing, but expensive $200 deluxe hardcover.

It seems to me that this is a good technique for a business. Name a task you want to achieve, even if it seems unobtainable. Then figure out how to accomplish something that approximates said goal. You want to expand to a new market, like Asia? It may be massive and cost prohibitive. So, start with one or two small countries and see how that goes.

There is always an alternative to pursue. You may think your goals or dreams are unreachable, but that is because you are aiming too high. Go for the lower target, and then maybe from there you can work your way up to the loftier one.

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3 Comments

  • mamdooh

    I agree with the first comment. My only question is with such a nice heading like that, how can you go wrong.

    I just wasted a good 10 minutes.

  • Tim Houlihan

    I've got a slightly different take. I see real goal setting as uncommon but incredibly powerful when used. My company helps people set short term business goals (mostly in sales environments) by getting individuals to make a commitment to a goal they select. Those goals must, by our definition, be above and beyond the level of performance they're currently delivering. We find that about 35% of those who sign up for a goal, acheive the goal they selected. This supports the notion that not everyone achieves their goals, but it certainly expands the 80/20 rule.

    However, more than 54% of those who select goals achieve beyond their base level of performance - beyond the status quo. A cornerstone of change is personal commitment: those who set goals perform better because of the very fact that THEY set the goals. Not all of them achieve their desired results, but without the goal they'd only get what they always got.

    Encourage your people to write down their goals and make a commitment.

  • cri

    Sorry to say this, but this post has abslutely no information that is not incredibly common sense and practiced by almost everyone in the world every day.