Click here to preview the new Fast Company

Want to try out the new

If you’d like to return to the previous design, click the yellow button on the lower left corner.

Walking the Walk II

Last month, guest host Jeffrey Hollender, author of What Matters Most, mentioned Seventh Generation's corporate social responsibility report.

This week, Gap Inc. released its social responsibility report. The section on how they select, evaluate, and monitor their manufacturing partners is of particular interest.

Social responsibility reports can be a good way to make sure that a business isn't making a negative impact on the communities in which it does business. But are they only backward looking? Should they be built into the annual report itself? And lastly, can a company as big as the Gap be a social capitalist?

Add New Comment


  • Steve Levy


    There's quite a gap between "We have..." and "We will..." and it's called "accountability."

    There's the answer.

  • Chuck Medical Transcriptionist

    One person's "social responsibility" is another person's social irresponsibility.

    If one considers the war in Iraq just, then investing in defense contractors is "moral".

    But if one considers the war wrong, defense investments are "irresponsible".

    By and large, American consumers go on price and that's all.

    I don't think most care where products come from that's why Wal Mart gave up its buy american emphasis after the founder died and because the kids wanted more money.

  • Heath Row

    I'm curious whether CSR reports should be separate from annual reports, or whether CSR reports should be built into and part of annual reports.

  • Peter Rees


    What are you asking re. "Should [CSR reports?] be built into the annual report itself?"

    The Gap position garners worthwhile attention but 'saying' isn't 'doing' - obviously. Is this lip service? Is it a knee-jerk development? I look forward to seeing how this item evolves.