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Making It

Up-And-Coming Designers Share Innovative Problem-Solving Ideas.

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Imagining the Future: What the world will look like in the near and distant future.

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Work Smart

The apps, tactics, tips, and brain hacks to help you work smarter instead of harder.

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Stories of young entrepreneurs changing the world with their businesses.

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Creativity by the Numbers

This series explores the role of data in everything from generating insights and conceiving new ways to connect with an audience, to measuring results.

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Dialed

How the most successful and productive people manage to get it all done.

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Fast Company

The Brand Called... Who? II

By: Heath Row

FC Now readers have been discussing my previous entry about United's new low-cost airline Ted. Yesterday, Business 2.0 expanded on some of the guerilla marketing tactics used to promote the airline.

This month's Business 2.0 newsstand Web access code is B2NOV1256.