Perhaps more than ever, business is about more than just making products or money. It's about making a difference.
In 2001, we all learned that giving time is more important than simply giving money. Corporate largesse must be backed by personal commitment. And action, as always, counts for more than mere words.
So to mark the close of a year that saw destruction and compassion, horror and heroics, grief and generosity, we highlight our past conversations with business leaders who use their time, skills, and money to give something back. Our goal is not only to identify various ways in which one person can make a difference, but also to suggest that making a difference is something all of us can do.