Say Hello To The New Twitter

Twitter is finally rolling out its much-anticipated redesign aimed at making the network easier for non-techies to use.

It's here.

After months of teasing, Twitter officially confirmed that its new redesign is nigh. And--brace yourselves--it looks a lot like Facebook.

Pretty soon, you'll start to notice changes like an enormous splashy cover image hovering over your feed. All of Twitter's text and widgets are a bigger, theoretically making everything easier to read. And embedded images are given a bit more prominence as well. Other new features include:

Best tweets: Your most retweeted and faved material will appear a bit larger in the feed.
Pinned tweets: You'll now be able to pin one of your tweets to the top of your page. Twitter says this makes it "easy for your followers to see what you're all about."
Filtered tweets: Now when you visit someone's profile, you can view various iterations of their timeline, like @ replies, tweets with photos/videos, etc.

I know, I know. Nobody likes change. But it's worth remembering that this redesign isn't intended to appeal to Twitter's power users, aka the folks who already use TweetDeck, anyway. Rather, it's meant to present the social network as a more friendly-looking place to newbies who might find Twitter's platform confusing. It all weaves nicely into Twitter's mission to reinvent itself as an easy service that, ideally, your mom can use, too.

[Image: Screenshot from Twitter]

Add New Comment

5 Comments

  • Jonathan Robert Lefrançois

    Hey, I'll give it a chance before I knock it! Looks pretty slick to me :)

  • I can see how it was a smart decision to make it look more like Facebook to attract those users, but I'm just not a huge fan of the way Facebook looks so I'm kind of disappointed Twitter went down that path too. I'm also really against the best tweets and pinned tweets feature, how is being able to pin one tweet to the top any different than the user description we can already use to show followers "who we are"? The best tweets I can see being annoying since people have different ideas of "best" tweets and this will likely go down the same path as the Facebook "top stories" which most users complain about since it is a relative term to say something is a "top" story for them. I guess we'll see how it turns out.

  • As a Tweetdeck user I often find that going back to Twitter on the web does help to "focus" the mind on specifics. As you correctly say this might attract the Facebook users who have started using Twitter and leaving or doing less of Facebook.