37Signals work/life campaign

In response to Microsoft 365's #GetItDone campaign, 37Signals, the people behind the popular productivity chatroom Campfire, have launched a #WorkCanWait campaign. "Work can wait. Don’t work every waking hour, sunrise to sunset. Enjoy Life 365."

Microsoft's version

"No matter where you are -- the office, airport or the gym -- the need to get things done away from the office has never been greater," Microsoft says. But is this really how we want to live our lives?

37Signals's version

"We don’t think it has to be this way," responds 37Signals. "True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

Microsoft's version

"We don’t think it has to be this way," responds 37Signals. "True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

37Signals's version

"We don’t think it has to be this way," responds 37Signals. "True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

Microsoft's version

"We don’t think it has to be this way," responds 37Signals. "True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

37Signals' version

"We don’t think it has to be this way," responds 37Signals. "True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

Clever Infographics That Tell You To Take Some Time Away From Work

A smart response to Microsoft 365's #GetItDone campaign, which encourages all work, all the time.

Microsoft Office is a name tinged with enterprise, effort, availability, access, work, excess, Excel, Word, PowerPoint, and the smell of cold hard sweat as you travail with the spell checker beneath the office's fluorescent tubes of doom. Or, well, something like that. A part of its recent campaign, Microsoft's Office 365 tells people to "get things done anywhere, sunrise to sunset." The campaign does all but recommend you work in your sleep. "No need to record your favorite show when you can work on the couch," it says.

In response, 37Signals, the people behind the popular productivity chatroom Campfire, are appealing to the overworked with its own #WorkCanWait campaign that tells you to step away from the computer. "We don’t think it has to be this way. True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

Bearing in mind that many an article here at Fast Company right now is begging you to #WorkSmarter, which doesn't necessarily mean harder, we have to agree with 37Signals on this one. But which side of the PR campaign do you fall on? Are you a "47% have worked when they're on vacation?" type, or a "53% enjoyed every breathtaking minute of their vacations (without their coworkers)" type?

[Image: Flickr user idlphoto]

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8 Comments

  • John

    In response, 37Signals, the people behind the popular productivity chatroom Campfire, are appealing to the overworked with its own #WorkCanWait campaign that tells you to step away from the computer. "We don’t think it has to be this way. True work-life balance doesn’t have to be a myth. So here’s our Life 365 idea compared to Office 365."

  • John

    well, something like that. A part of its recent campaign, Microsoft's Office 365 tells people to "get things done anywhere, sunrise to sunset." The campaign does all but recommend you work in your sleep. "No need to record your favorite show when you can work on the couch," it says.

  • FluxAppeal

    Amusing campaign from Microsoft considering that since 2000 their office products have failed to keep up with the needs/expectations of power users & now they're suggesting we work more instead of offering us better products. Funny. That said, I do agree it's important to totally power off, and although I rarely take this advice, when I do, I find my perspective much fresher & time spent working more productive. I do, however, recognize when I'm nearing burn out and take measures to slow down, everyone has limits - it's essential to know yours and listen.

  • John

    I've done all of the above - worked on vacation, while watching TV, in bed, all hours of the day, etc. My husband puts the stops on sometimes - I usually stop at 10pm unless he's not home. It's hard though because work and play sort of blend (I'm a social media consultant). I read about it, listen to it, write about it, blog about it...

  • newspapergrl

    I've done all of the above - worked on vacation, while watching TV, in bed, all hours of the day, etc. My husband puts the stops on sometimes - I usually stop at 10pm unless he's not home. It's hard though because work and play sort of blend (I'm a social media consultant). I read about it, listen to it, write about it, blog about it...
    Once a local news station cast me as an internet addict but when I do unplug I enjoy the time off. A true addict wouldn't.
    Blog on
    Janet

  • John

    Once a local news station cast me as an internet addict but when I do unplug I enjoy the time off. A true addict wouldn't.

  • P Mort

    Simply because you are willing to slog away at all hours doesn't mean other people are quite so obsessive. Maybe you can make it work, but for most people, it's generally counterproductive.

  • John

    Amusing campaign from Microsoft considering that since 2000 their office products have failed to keep up with the needs/expectations of power users & now they're suggesting we work more instead of offering us better products. Funny. That said, I do agree it's important to totally power off, and although I rarely take this advice, when I do, I find my perspective much fresher & time spent working more productive. I do, however, recognize when I'm nearing burn out and take measures to slow down, everyone has limits - it's essential to know yours and listen.