Twitter has confirmed that Vivian Schiller, chief digital officer for NBC News, will be joining the social network in January.
Schiller, who has been at NBC News for two years, will oversee news and journalism partnerships at Twitter. The company originally posted a job listing for a Head of News and Journalism role back in May, seeking candidates with "a strong vision for the broad potential of Twitter and news." Responsibilities in the job description included “devising and executing the strategies that make Twitter indispensable to newsrooms and journalists, as well as an essential part of the operations and strategy of news organizations and TV news networks."
Schiller, who held top roles at NPR and The New York Times, has focused on creating better user experiences for readers. She spoke of the value of innovating and learning for Fast Company's 30-Second MBA series:
We're big into test-and-learn, it's okay to fail. Just keep trying stuff. As long as it's true to our core values, as long as it's about quality journalism, as long as it's about great user experience, then just go for it.
[Image: Flickr user Bruce McKay Yellow Snow Photography]