The Most Daring CEOs

Like 23andMe’s Anne Wojcicki, these business leaders are challenging the status quo in unexpected ways.

Image: Michal Czerwonka | The New York Times | Redux

Elon Musk


Balancing his time between Tesla and SpaceX while dreaming up innovations such as the Hyperloop as side projects, Elon Musk typifies what it means to be daring.

Image: Noah Berger | The New York Times | ReDux

Marissa Mayer


She has made the former also-ran the most-talked-about company in Silicon Valley, boosting morale and investor confidence through buying Tumblr and hiring savvy developers to modernize its products.

Image: Yi Aidi | Imaginechina | AP Images

Lei Jun


The charismatic Chinese CEO has turned Xiaomi presentations into Apple-like events and the company into a tech darling through smart marketing and low prices.

Ron Shaich


His restaurants may sell $16 lobster rolls, but Ron Shaich is on a quest to end hunger, experimenting with a "pay what you want" initiative and recently living for a week on a $4.50-a-day food-stamp budget.

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  • Eileen Tsiapanos

    I, personally, think to myself, " why WOULDNT someone want to know more about themselves?" I do. I want to know absolutely EVERYTHING 23 and me can tell me about myself. I'd like to know what there is in my genetic make-up that I can or have pass(ed) on to my four children. I already know I've passed on the HLA-B27 gene to my youngest child.
    The problem I have with the site where we answer questions is: on the question of how long or whether my mom breast-fed me- I don't know and I cannot check the box that says I don't know because it's too low. I don't have access to the box to check it and I don't want to give false information because that won't help anything g or anyone. It has the potential to give false reports somewhere down the line, I'm sure. I cannot get further in the questionnaire because I cannot honestly answer this question. What do I do?