While many problems are new to 2013—what, exactly, is twerking?—most are quite old, like having a meaningful career or being able to do your best work. So if we want to be able to address our various ignorances, we need to hack our days to get more knowledge—which is another way of saying read a ton of books.
Ryan Holiday, the Fast Company contributor, best-selling author, controversial cat, and thoroughly well-read dude, sees this as a major motivator for unadulterated bookworming:
Human beings have been recording their knowledge in book form for more than 5,000 years. That means that whatever you’re working on right now, whatever problem you're struggling with, is probably addressed in some book somewhere by someone a lot smarter than you. Save yourself the trouble of learning from trial and error. Find that point. Benefit from that perspective.
Yet it's easy to feel as though we never have time to read. So here are a few ways to sculpt that time into our days.
Reading is work, "really important work," says Farnham Street blogger Shane Parrish. Why? Because if we profess to be knowledge workers, we need to always be expanding our knowledge. Which requires having always having a knowledge-expanding read readily available.
How? Parrish gets religious about it:
Carry a book with you at all times. Every time you get a second, crack it open. Don’t install games on your phone–that’s time you could be reading. When you’re eating, read. When you’re on the train, in the waiting room, at the office, read. It’s work, really important work. Don’t let anyone ever let you feel like it’s not.
Research into user experience shows us that if people are going to use an app, their initial interaction with it has so be easy, intuitive, and gratifying or they won't come back. So let's make reading just as handy—apps like Pocket and Readability are only a couple that let you keep a knapsack of brainfood ready on your phone.
But doing your reading on a screen can cause eye strain (especially if you already have it from toiling at your computer all day).
This is a good argument for keeping a paperback in your bag: Your eyes can alight with delight upon the printed page—and research shows that your brain maps the topography of the book as your read it, which is why you can remember the content of physical books more readily than on a screen.
Parrish, the Farnham Street blogger, knows that if he only has a few minutes to spare, he avoids reading anything that requires a lot of "context switching" to return to—like hyperrealistic novels or cranium-opening nonfiction.
But the harder reads—like harder jobs—can be more fulfilling. As in: Try reading Brené Brown's Daring Greatly without being absolutely overwhelmed. So to avoid crying on the subway, maybe save that one for before bed.
Changing our default behavior is super hard—ask anyone who's tried to permanently lose weight. Research into the way that habits become a part of people's lives gives us a goal to start with: a task starts to feel automatic after you've done it for 66 days.
Warren Buffett promotes the hard-to-do practice of keeping your schedule clear—relatedly, he's a major reader. So if we're spending all day in unnecessary meetings we don't need to be in then we can't get our work done, which includes getting those pages in.
Reading is a by-product of lifestyle, and lifestyle can be designed. Parrish talks about how since he lives downtown, walking to the grocery store only takes a few minutes—so he's not under the rule of an unruly commute, making for more reading time. Plus, he doesn't trifle with television. And he doesn't spend much time shopping.
Hat tip: Farnham Street
[Image: Flickr user Quinn Dombrowski]