Colleagues can easily collaborate in small groups in this quiet location in Vodafone’s Amsterdam office.

Steelcase’s WorkCafé at the company’s Grand Rapids, Michigan, headquarters is a space designed with a coffee shop vibe that’s a popular spot for both collaboration and solo, focused work, in addition to eating and socializing.

Some workers choose to retreat from the structure of their day and relocate for a few hours to these comfortable spaces in Steelcase’s WorkCafé that create a “palette of place” throughout their workday.

Steelcase workers take advantage of quiet spots for focused work.

Steelcase’s new Innovation Center at its Grand Rapids, Michigan, headquarters offers plenty of collaborative zones, but there are also spaces like these for quiet, focused work to let ideas develop.

At Vodafone in Amsterdam, workers can quickly move into small rooms such as this one for solo, focused work or small group collaboration at Vodafone.

How To Design A Better Office For Both Introverts And Extroverts

Could a "palette of place" give workers control and choice over where and how they work? One company goes deep into work space.

Ask workers what bugs them most about the office, and chances are they’ll tell you they can’t concentrate or focus on their work.

At Steelcase, we regularly survey workers from diverse industries, job types, locations and age groups about their workplace satisfaction, and for years the number one issue has stayed the same: 95.3% of workers say having "access to quiet, private places for concentrated work" is important, but over 41% say they don’t have them. That’s a big problem for all workers, but especially for introverts (estimated at one-third to half of the population), who recharge their batteries by being alone. It’s an even bigger issue for organizations that employ both introverts and extroverts and who need to leverage the strengths of all workers as they strive to be more innovative and nimble in a competitive climate.

Several factors contribute to this lack of quiet and privacy, regardless of whether we’re wired more toward intro- or extroversion. The shift toward mobile work has left tribes of nomads with limited options for concentrated work. Sometimes the local coffee shop is a great option, at least for anonymity, but even the best ear buds can’t tune out those toddlers at the next table. And our technology devices are a constant source of interruption, constantly tugging at us for attention. Places that used to be our last refuge for privacy, like our homes, and even our bedrooms, have become extensions of our workplaces, where interruptions can barge in with a single alert or silly ringtone. Perhaps the biggest culprit is actually our quest for interaction and collaboration—both of which are critical components of innovation and essential to high-performance companies. The pitfall for some organizations is the assumption that group work is the exclusive means to an innovative end. Design some cool-looking collaboration areas in the middle of an open office plan, with lots of traffic from nearby workers, throw in some beanbag chairs or fake grass floor covering and brilliant ideas will spontaneously erupt . . . right?

Sometimes. For some people. Take my colleague Katie, for instance, who draws energy and motivation from groups of people and lots of stimuli. Testing as an extrovert on quizzes from both authors Susan Cain (Quiet: The Power of Introverts in a World That Can’t Stop Talking) and Daniel Pink (To Sell is Human), she is happiest among a big group of boisterous creative types, with lots of sensory stimulation. You’ll often find her working in the café, interacting with a variety of people as she works on a new idea. But even Katie has moments when she needs to get away and focus, either alone or with a small group.

Conversely, another colleague, Uli, thrives when she has access to areas where she can control the sensory stimulation, eliminate noise disruptions, and engage in deep, focused work. When it’s time for the team to come together, she’s ready to contribute new ideas and participate in a group session to iterate and create. As for me, I’m a confirmed ambivert. It depends on a variety of factors: the type of work I’m doing, the tools I need, or the mood I’m in. Some days, I get my best thinking done when surrounded by people and activity. Other times, I need walls with full acoustical seals that shield me from disruptions (plus ear buds, for good measure).

Check out Drake Baer’s recent look at how organizations can benefit from embracing qualities of both introverts and extroverts. And recall that Cain struck a nerve within the corporate world by drawing attention to the needs of introverts and challenging the notion that creativity and innovation come exclusively from boisterous socialization. Cain makes the case that people are more creative when they enjoy privacy and freedom from interruption and notes that even extroverts need time for contemplation and focused, individual work. Our research at Steelcase corroborates this point—we all need time to ourselves. To read. To think. To reflect.

The point is, whether you’re an extrovert or introvert, we can’t expect workplaces designed with a cookie-cutter approach to help us do our best work. We need a range of spaces that are created for both group and individual work, some that are assigned and others shared. Some in the middle of activity, and others tucked out of the way. At Steelcase, we call it a "palette of place" that offers workers control and choice over where and how they work. It is organized in zones for different kinds of work that allow people to amp up or down the degree of sensory stimulation they want, and to signal their level of availability for interaction. It doesn’t require any more space than a conventional office and can actually use real estate more efficiently.

Providing sensory control is critical to employee well-being, especially for introverts who are more sensitive to stimuli. It’s important to integrate spaces that encourage people to retreat from the structure of the day, to renew and rest or gain fresh perspective. Employees should be able to control lighting, sound, and temperature, work in relaxed lounge or resting postures, and be free of interruptions. It’s equally important to provide spaces that allow workers to feel a physical connection with others, even when working alone.

One of our clients, Vodafone, created a space called Club 11 in their Amsterdam office that offers food, an outdoor terrace, and upbeat music. It’s fun and functional, but you wouldn’t mistake it for a library or choose it when you need quiet focus. The space for that is actually called the library, located in another zone, and one of the few places with rules about how people work: talking and phone calls are not allowed.

At Skype’s Palo Alto offices, collaboration is nurtured, and workers sit at benches that allow for an easy exchange of ideas. Yet, headphones are the respected way of signaling "leave me alone, I’m thinking," and the company also offers a variety of small, private places for individuals who need quiet and less stimulation.

We recently opened a new WorkCafé in our Grand Rapids, Michigan, headquarters, a space designed with a coffee shop vibe that is a great spot not only for eating but for all kinds of work—social, learning, collaboration, as well as focused. We found that 80% of our employees choose it for individual work at least some of the time. They know they might be interrupted, but they prefer to be near others.

Extroverts and introverts have plenty in common: They both need to feel like they’re connected to other people and to the organization. They also need quiet places where they can focus, reflect or recharge—it just might be in different degrees. Ultimately, they need workplaces with a range of spaces that allow them to choose what works best for them.

Chris Congdon is director of global research communications for Steelcase Inc.. Follow her on Twitter at @cscongdon.

[Images courtesy of Steelcase]

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11 Comments

  • RazzleD

    This might be good for ADHD people too. If you keep an introvert ADHD person in one place to long they fall asleep. On the other hand, an extrovert ADHD person can't focus with people walking behind them, even with a glass wall. Private study offices are still needed. Either way, ...good-bye to the open back cubicle.

  • Night Owls Press

    A nice piece on the importance of designing offices and work environments that address the four modes of work: "Social, learning, collaboration, as well as focused" work. Now, complement that well-designed office space with support for staff through better recruiting and workplace policies that promote work-life balance for employees (e.g., flex work, remote work, ROWE)-- and you've got a recipe for the workplace of the future. Check out a publication of ours that came out earlier this month that addresses those very themes and comes up with some interesting solutions for companies (including 'corporate coworking,' for one…): THE FIFTH AGE OF WORK by Andrew M. Jones. (Available at Amazon, B&N, and Apple Bookstore!)

  • amportfolio

    Good notions on balance, but companies need to embrace flexible working. Let people work offsite if it's a day of busy work with no meetings.

  • Amycarswell

    Extremely interesting to find out how different types of workers enjoy different surroundings. However when planning a new project such as changing the way an office looks it could be helpful to use a Leesman 'effectiveness' test to measure how well the environment supports the productiveness of the employees. For instance you could use this on the new Skype offices mentioned and have a detailed analysis of how the workplace can have an influence.

  • Anthony Romano

     Poor babies, I don't even have access to a bathroom unless I drive accross town most of the time.

  • Patrick Gina

    office monkeys love seeing each other stupid faces on regular basis.

  • Grey

    How about some actual walled offices? Nearly every introvert I know would love that. 

  • jones19876

    Seriously, the ubiquitous open-wall concept where we're all perpetually on stage is possibly the most anti-introversion idea ever.

    The office above offers no improvement, they just tacked on the BWotM (buzz word of the month) on top of pretty-but-mindless design decisions.

  • P.L.

    Notice that *none* of the people in the pictures is using a tablet?  

    Microsoft, wake up.  The post-PC world needs real PCs for serious work.  Why are you committing suicide with Windows 8?