Ubuntu Edge Phone Gets Surprise $80,000 Bump From Bloomberg

Ubuntu's Edge smartphone is strange in many ways, and its Indiegogo campaign just got a big donation from a strange source.

Ubuntu's Edge smartphone is destined to be a boutique product appealing to a pretty limited number of Unix fans, hence its status as a crowdfunded Indiegogo campaign. That campaign was stalling after an incredibly successful first day, but some fresh life has just been injected into it via Bloomberg LP. The publisher has pledged a total of $80,000 to secure itself some of the final devices.

The pledge is said to be something of a record, and means Bloomberg is thinking of acquiring roughly 100 phones for its staff, along with access to online support and so on.

Bloomberg's maneuver will definitely shine some much needed light on the project, but it's unlikely to make a dramatic impact on Ubuntu's fortunes: Pledges have slowed to such a rate that the company will have to attract nearly $1.7 million in new pledges per day for the remaining 14 days of the project to reach its sky-high $32 million goal. It's not impossible, as the incredible enthusiasm seen in donations to the Pebble smartwatch project suggest.

Given the relative success ratios of crowdfunding campaigns on Indiegogo and Kickstarter, maybe Ubuntu chose the wrong platform?

[Image: Indiegogo]

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2 Comments

  • V1Dar

    This high end phone from Canonical now costs $695. 

    For that price you will get 128 GB storage, 4 GB RAM, the best multi-core processor available when produced, and a GPU that will be able to output full HD to a external screen.

    You must remember that this is a unlocked phone with dual-LTE and GMS, cabale of runing in most networks i US and Europe, and most other countries. It is an unsubsided device, that is not locked to any carrier, for any amount of time. With this device you can choose the best or cheapest carrier, and the best and cheapest way to finance it.

    This is a one time offer. You can only buy this phone at the Indiegogo project page. Ubuntu Edge is available exclusively via Indiegogo, and won’t be available to buy at retail.