Method Cleans Up Ocean Plastic For Soap Bottles

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Method is using trash recovered from the ocean to make new packaging, but don’t think it’s trying to save the sea. Just 10% of each bottle is made from ocean plastic (to raise awareness, they say), though even that was no easy feat.

FIRST: Three cleanups, with a total of 3,000 volunteers, cleared the beaches of Oahu, Hawaii, which hold trash from the Great Pacific Garbage Patch, a Texas-size gyre of litter.

THEN: 12 Method employees sorted through 1 ton of plastic.

FINALLY: Ocean plastic was combined with recycled HDPE plastic to make 40,000 bottles.

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