Facebook Begins Original Content Push With Facebook Stories

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Facebook just launched an original editorial project, called Facebook Stories. The site showcases videos and articles that depict creative ways in which the Facebook community uses the platform, not unlike Tumblr's Storyboard or Twitter Stories. Facebook Stories, which has been in the works since last June, will focus on a different theme each month, starting with "Remembering."

In addition to stories surfaced from the Facebook community, the site will also include regular features in conjunction with several partners. For example, the Bookshelf will feature a Goodreads-supplied list of books that correspond with the month's theme; the Playlist will spotlight Spotify mixes curated by artists; and the Reading List will feature several stories from publications such as The New Yorker, whose content is normally behind a paywall.

A Facebook representative tells Fast Company the Facebook Stories team will experiment with a variety of content types in the future, but that no other microsites are currently in the works.

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  • eric slatkin

    We're constantly feeding Facebook information, which they allocate into digestible blocks, and ship out to advertisers.  I get it, that's part of the game these days. 

    And I have no problem with Facebook Stories - as someone who yearns to work in editorial, but mostly finds himself in marketing, I really applaud them for creating this program and paying writers and filmmakers to create editorial work.

    But I have no doubts that they are accessing the infinitely growing mounds of our data, which probably funnels into a daily recap for the editors to view.  This no doubt sways their decision on what to cover, and ultimately, there's a remnant of our chewed up us in these original stories.  

    Maybe it's just good business, and maybe this is what the edit table of today looks like - but it's still infuriating.

    My proposal to remedy them is outlandish, absolutely ridiculous and improbable, but what I want is this: I want Facebook to pay us.  

    It can be any amount, pennies, fractions of a pennies, bitcoins … but what I think most important to get out of it is a symbolic acknowledgement of what we are actually providing them, and recognition of what they are getting for it.

    That is unless one thinks they're getting just as much out of Facebook as the company is taking from us?

  • Bdub La

    OK. But stop calling it original content.  It is merely curated content from other sites, or users.