Christie's auction house will sell off the glimmering collection of the late Elizabeth Taylor beginning December 13 in New York. It's expected to fetch well over $30 million. From eBay to auction houses, one thing's for sure: A celebrity can raise the value on just about anything. No, really, anything.
33 carat ring
(expected 900% increase)
A version of this article appeared in the December 2011/January 2012 issue of Fast Company magazine.