Fast Company

Go The F*** To Court!

Same price, very different subject matter for the illustrator of "Go The Fuck To Sleep," the free, viral, adultish kids' book sensation. This time, Ricardo Cortes wants to help put America's war on drugs to bed.

Author Adam Mansbach and illustrator Ricardo Cortes's "children's book for adults," Go The Fuck To Sleep, was a viral sensation. Starting out as a Facebook post, the book blew up online thanks to a pirated PDF that went viral. Soon, Mansbach and Cortes had found a publishing partner, had an audiobook voiced by Samuel L. Jackson, and found their hilarious creation atop Amazon.com's best-sellers list.

Now the illustrator of Go The Fuck To Sleep hopes to put a different subject to rest: the war on drugs. Yesterday Cortes released Jury Independence Illustrated, a roughly 20-page booklet delving into the problems of skyrocketing non-violent drug convictions. It's an educational pamphlet designed to teach jurors about the impact they could have on the issue--that is, by taking a more active role in the prosecution process, and basing their decisions not on the evidence before them but on their conscious. (The inspiration comes from a Time magazine article from the creators of The Wire that suggested jury nullification as one solution to this issue.)

Riding the success of his recent work, can Cortes's new book go just as viral?

"It's definitely not such a project of mainstream appeal," Cortes tells Fast Company. "Obviously from my perspective, it would be a beautiful thing if as many people were as interested in this [as Go The Fuck To Sleep]. But I can't perceive Samuel Jackson reading this book aloud."

(Maybe Omar from The Wire is available?)

Still, that hasn't stopped Cortes from trying to spread his message. "I sent out that email blast, now it's going up on Facebook--I see people are passing it around," he says. "It's all about word of mouth. At this point, there's no tracking on it--it's just out there."

In addition to releasing it online as a PDF accessible via the iPad as an e-book, Cortes is also taking a traditional approach to distribution. As he explains, he'll be heading down to the division of jurors to hand out actual print versions of the booklets himself.

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Read More: How Viral PDFs Of A Naughty Bedtime Book Exploded The Old Publishing Model

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6 Comments

  • David

    Somebody let him know he can be arrested for jury tampering if he tries to single out jurors. It's happened before. He should just stand on the sidewalk outside a courthouse and hand them out to the general public. I'm a big fan of the jury nullification tactic and hope to see it used more often.

  • Brandt Hardin

    The War on Drugs failed $1 Trillion ago!  This money could have been used for outreach
    programs to clean up the bad end of drug abuse by providing free HIV testing,
    free rehab, and clean needles.  Harmless
    drugs like marijuana could be legalized to help boost our damaged economy.  Cannabis can provide hemp for countless
    natural recourses and the tax revenue from sales alone would pull every state
    in our country out of the red!  Vote
    Teapot, PASS IT, and legalize it.  Voice
    you opinion with the movement and read more on my artist’s blog at http://dregstudiosart.blogspot...  

  • seabourne

    -A study by the RAND Corporation found that every additional dollar invested in substance abuse treatment saves taxpayers $7.46 in societal costs.
    -$1 spent on treatment will achieve the same reduction of flow of cocaine as $7.3spent on enforcement.
    -$1 spent on treatment will achieve the same reduction of flow of cocaine as $10.8spent on border control.
    -$1 spent on treatment will achieve the same reduction of flow of cocaine as $23 spent trying to persuade Colombian farmers to grow crops other than coca.1
    Source: Rydell, C. P., Caulkins, J. P., & Everingham, S. S. (1996). Enforcement or treatment? Modeling the relative efficacy of alternative for controlling cocaine. Operations Research (RAND), 44(5), 687-695.

  • seabourne

    Tell your Congressional Representatives -

    It is time to "Change the Schedule of Cannabis, Cannabis Laws, and Drug Czar Laws"

    Read and Sign the petition at

    http://www.change.org/petition...

    After you sign the petition, email your friendlies, share on facebook, or twitter from the petition page. If you have a website grab the widget so your visitors can sign it without leaving your website.

    This petition uses laws passed by Congress to point out that by their laws, the laws must change.