leadership

Streaming Media West 2010


Long relegated to the fringe, Internet-enabled TV sets are finally ready for prime time: Nearly 28 million will ship this year, up 125% from 2009, and electronics research firm iSuppli Corp. estimates that by 2014, 54% of flat-panel TVs will be Internet-enabled. But now that couch potatoes can readily access a web series, "the question becomes, How do we make them care?" says Jim Lanzone, CEO of Internet programming guide Clicker.com, who will speak at this L.A. event. Lanzone suggests a Yelp-like recommendation system, where viewers searching for, say, comedy would see episodes of online hit Between Two Ferns pop up alongside Curb Your Enthusiasm. "So many web originals are just as good as what's on TV," he sniffs. "We just have to level the playing field." -- DM

Tue, November 02
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Streaming Media West 2010

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