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Corporate Activism: GE Sends Giant Wind Turbine Blade to Washington, D.C.

ecomagination wind turbine blade

Climate activism isn't just for nonprofits and idealistic individuals. Sometime, major corporations get on board in a big way—literally, in the case of GE, which recently sent a 131-foot wind turbine blade to Washington, D.C.'s Nationals Park for the 2010 Congressional Baseball Game. The blade, which is 75 feet taller than the Statue of Liberty, comes from a 1.5 MW turbine manufactured in South Dakota that provides enough energy for 400 homes.

GE company teamed up with the American Wind Energy Association to gather signatures on the blade as it traveled 4,000 miles to its final destination in DC. Vic Abate, vice president for renewables at GE Energy, explained in a statement:

"Manufactured in South Dakota, the wind turbine blade symbolizes how clean energy creates new U.S. manufacturing jobs in addition to providing clean power for America’s homes and factories. It’s clear from the more than 6,000 signatures on this traveling petition that Americans are calling on the president and Congress to act now on clean energy policies that will increase energy security, reduce dependence on foreign oil and build a more sustainable clean energy future."

ecomagination wind turbine blade

GE has a vested interest in a comprehensive climate bill. The company recently announced that it plans to boost its ecomagination initiative (a set of "cost-effective sustainable energy solutions") with an extra $10 billion in funding over the next five years. And GE is the biggest U.S. supplier of wind turbines. So while GE's turbine blade is mostly an attempt at corporate activism, it's also a giant advertisement for one of the company's most important products. That's green marketing at its finest.

Ariel Schwartz can be reached on Twitter or by email.

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  • Rosa Goldman

    A couple corrections:

    Since the Statue of Liberty is 151 feet from feet to torch and 305 feet including the pedestal and base, a 131-ft wind turbine blade is obviously not 75 ft longer.

    The U.S. gets only 1% of its electricity from oil, so the call to "reduce dependence on foreign oil" is in error.

  • charm101

    Seems this is an expensive one on the other hand GE really gives quality and wonderful innovations brought to our home and even our country. GE had been serving the public for so many years from now.

    Charm Stevenson