Microsoft is about to launch a new line of smartphones that will be
pink, which in this case, will not be a color, or even a color-code, but
instead a code named ‘Pink.’ That’s all fine and dandy, but what
happens when they break?
Mobile phones come in all shapes, sizes and colors, even pink. If
Microsoft was going to launch a truly pink smartphone for the
marketplace, it would target women over men, and probably gay over
straight, although a lot of people probably are fond of pink that don’t
fit a particular demographic or stereotype. Such strategies can be left
to the marketing gurus. Since Microsoft’s new line of mobile phones will
only be code-named ‘Pink,’ and are not actually pink, the point is
moot. In fact, these new ‘Pink’ phones will be available to everyone
when they appear in the U.S., and will be targeted to younger people due
to their social-networking capabilities.
There are so many smartphones these days. Will this new smartphone be
the envy of those consumers sporting iPhones or a nifty Google Nexus or
perhaps a Motorola Droid that happens to be pink? Who could say, except
for the Great Oz who once saw Dorothy’s Droid close up and lived to
tell about it? Answers to such questions are known only by the likes of
Esmeralda the Great Squirrel, a being comparable to the ancient Greek
oracles on the island of Delphi before they had WiFi.
The only certainty in this world, an equalizer common to any of these
devices, including the Microsoft ‘Pinkie,’ is that they are going one
day to be placed in the careless hands of clueless consumers one of
these days – and when that happens, the device will surely break. It
could be dropped or crash against a concrete wall, or it might get wet.
It might be eaten by a whale like Jonah was and regurgitated smooth as
sheep intestines in the manner of bat puke. It might go hurtling under
the embrace of gravity when Grandma trips on a crack in the cement when
she’s not paying attention. Lots of bad things can happen to a
smartphone when the person holding it isn’t very smart, at least for an
instant when an accident happens. If THE smartphone that you care about
most in the world should suffer an untimely mishap, you should scurry
like Esmeralda would to the nearest independent repair shop where expert
technicians can help. Go to the shop now, go with your Pink code
smartphone.
Jeff Gasner is with CPR-Cell Phone repair. The leader in Cell Phone Repair and iPod Repair offering
cell phone repair services nationwide. Visit Chicagocellrepair.com.
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