So why
are consumers spending? The consumer drives the American economy, and
the consumer hasn't come to terms yet with the loss of wealth that just
happened. The stock market has gone up, so people now feel they have
gotten "rich" again. They want to think they have. But they haven't,
because they still don't have good jobs, a living wage, safe
investments, or home equity. The consumer will get the bills and quit
spending again.
In my little corner, the entrepreneurial
community, no one is kickin' ass and taking names, but people are
surviving and starting businesses all the time They have a vision to
keep them gong that consists of more than "benefits." In a climate like
this, it's much more satisfying to have a mission, like clean tech or
connecting the world, than to have making money as your goal. The "make
money" people, in real estate, are truly suffering. It's not going to be
easy to make money in America for a long time.
Entrepreneurs
are more used to lean years than people with "good" jobs, and they tend
to roll more with the punches. Creative geeks don't care much about
money anyway; they work for fun, freedom and the challenge of solving
big problems, and just try to keep body and soul together. So in one of
my circles, people are poor, but still happy. In the other, real
estate, they are wiped out, not only financially, but emotionally. For
them, it was about mortgages in the last bubble: getting them, taking
them on, investing in them, selling them and securitizing them. It
wasn't even really about real estate.
It wasn't about anything
real.