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FC Member Blog

SMS Used to Increase Facebook Fans

BY David Nies | 03-16-2010 | 9:40 PM
This blog is written by a member of our blogging community and expresses that member's views alone.

Every business is looking to increase their Facebook fans.
We just had a client utilize their mobile database to do this! Through our
web-based software, they sent their database a push SMS message reading “Hi
loyal Mobile VIP! Become our fan on Facebook and you could win $1,000…help us
reach 2,000 fans!”

 

By then inserting a tiny url link to the Facebook page at
the end of this message, people can take action instantly. Since many consumers
who interact with businesses via SMS are on smartphones they can also access
their social networking sites via the mobile internet.

 

This business had already accumulated a mobile database
through previous promotions and was able to send a push message to every member
in a matter of moments. If they did not yet have a mobile database, it would be
easy to create one with promotions such as Text to Win, Text to Join, Text to
Vote, Text to Chat, Text to Screen, etc. Often times these promotions cost
pennies per person, are turnkey, and easy to implement. Then once you have an
opted-in database you can send them push messages from software to keep them
engaged and keep them spending time and money with you and not the competitors.

 

Any questions on more details of this campaign, please feel
free to ask!

I can be reached directly: dave@ballyhoomobile.com