Will the forthcoming Apple iPad’s potential success have a knock-on effect for global memory prices?
First, a startling fact for you – Apple already consumes almost one-third of total global NAND flash memory for use in its products. Combine this fact with the iPad using flash memory in 16GB, 32GB, or 64GB capacities, it is entirely possible that the increase in demand could push prices even higher than they already are. That’s assuming that the iPad proves to be a big seller, which in the case of this niche product, coupled with a tough economic climate, isn’t a foregone conclusion.
This is at a time when the PC components industry expects the SSD or Solid State Drive to be the next big thing in the industry. With its super-quick performance, small footprint and quite, cool operating characteristics and reliable operation (no moving parts) it is understandably in big demand. An imminent rise in price could delay the SSD’s move from rich-man’s upgrade to an essential part of any computer.
So all eyes will be on the Apple store this April when the first versions of the iPad go on sale. If, as Apple hopes, it is a big success then the traditional hard disk drive may just have to soldier on for a little while longer yet.
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