Casual gaming has ruled the past year, so much so that the GDC in San Francisco has added a Social and Online Games Summit to talk all things Facebook and iPhone. Part of the growth comes from the startling number of young gamers: 82% of 2- to 17-year-olds in America -- that's 56 million people -- say they play. "It's important to have an immersive experience where kids are learning but don't know it," says John Popadiuk, director of the educational-gaming project Nanoschool Kids. "This has to be a 21st-century mantra of sorts, as all kids basically are growing up in a 'more pure' digital age." In other words, GDC attendees, do it for the children. -- ZACHARY WILSON

tue, march 09
PROGRAM
Game Developers Conference

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