You can do similar stories for the people impacted behind the scenes by your idea or innovation by writing up scenarios that involve the factory floor, accounting, etc. After a while, the story takes on a life of its own. Because we're human and wired for story, we want to know how it (the story of your idea) will turn out. The cool part is that your readers can actually influence the outcome. If you've done your storytelling job well, they just might do what they can to see the hero of the story (your idea) succeed!
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