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Amazon Goes To Brazil

Amazon's gearing up a Brazilian launch for the Kindle this summer. Their strategy? Sell their product for far cheaper than the local competition, take a hit in import duties, and watch the profits roll in.READ»

The Strategy Of Being Needed

I spent last week in snow-plow position, trailing my 4-year-old daughter down ski slopes. On the lift rides up, while singing songs with mispronounced words (Frosty the Snowman has a “bucky” nose, by the way, instead of a button), ...READ»

How Sam Adams Founder Jim Koch Is Helping Entrepreneurs Brew The American Dream

There is an entire generation of drinkers too young to remember the watery wasteland of beer before Sam Adams, the full-flavored brew that tickled America's taste buds and inspired a nation of craft brewers. Founder Jim Koch tells Fast Company how his brew reinvented the industry--and how The Boston Beer Company is now helping other entrepreneurs get a leg up. READ»

The 8 Principles Of Product Naming

Even at the best of times, naming is a contentious and emotional business. Whether you're naming your baby, your boat, or your brand, the process can breed nearly endless deliberation. Keep these principles in mind as you scout the perfect name. READ»

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Webcam Glam: 3 Easy Ways To Look Polished On Video Chats

With many employers relying on video chat to keep employees connected, individuals using webcams to produce expert how-to videos, and television broadcasters depending on this technology to beam guests in from all over the world, it's no longer just good enough to be happy that your connection works. Here are 3 simple--but really effective--tips to improve your webcam presence.READ»